Tag Archives: marketing

Can Internet Buzz Actually Hurt Sales?

Is web buzz bad? Previously, I’ve shared my thoughts on what makes a video viral. To recap, it’s a factor of incident or achievement and in rare instances of both coming together (Old Spice Guy, Susan Boyle) you have a … Continue reading

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Posted in lessons in new media, Wordsushi Blog | Tagged , , , , , , , | 11 Comments